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United States prices
Hasselblad XCD 4/28P
Image: Camera Electronic
  • Medium format lens
  • Wide

Typically $1,679 new, from today's stores and the last 90 days

Best priceNew · in stock

$1,679

at Camera West

Launch RRP
$1,679Best new is 0% under
  • Focal length: 28mm, 22mm equivalent
  • Max aperture: f/4
  • Optical stabilisation: None
  • Autofocus motor: Linear stepping motor
  • Weight: 245 g
  • Weather sealing: Sealed
  • Max magnification: 0.17×, Focuses to 0.22 m

XCD 4/28P overview

The Hasselblad XCD 4/28P is a 28mm f/4 prime for medium-format cameras on Hasselblad XCD, announced by Hasselblad in August 2023. 6 cameras we track take it without an adapter.

Going by its spec sheet, it suits landscapes and interiors as well as travel. It is a weaker pick for low light without a tripod.

New, it sells for $1,679 in the United States (Camera West). It launched at $1,679.

Where to buy the XCD 4/28P in United States

More used Hasselblad XCD 4/28P on eBayPaid linkSingle sellers, auctions included: check the listing's condition and returns.

Sorted by price, body only first, cheapest in stock first. Kits are listed apart and never counted as the body price. Some links earn us a commission. The Amazon and eBay rows above are ads; the store rows keep their price order.

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Reviews

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Member stories · XCD 4/28P

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Members' own words, not CamCompare's. All member stories

Things to know

  • 28mm prime, f/4; 22mm equivalent.
  • Medium format lens.
  • Autofocus (Linear stepping motor motor); no optical stabilisation.
  • 245 g; 75 × 43.5 mm; 72mm filters.
  • Focuses down to 0.22 m, up to 0.17× magnification.
  • Weather sealed.
  • No used body-only listings at the stores we track in United States today: check eBay and the Used filter.

Good for

  • Landscapes and interiors (22mm-equivalent wide end)
  • Travel (245 g)

Not the best for

  • Low light without a tripod (f/4 at its widest)

From the XCD 4/28P's published specs, not from a review.

Price history

Price around the world

Cheapest right here in the US: about 16% under the price in Australia, the next cheapest.

Prices are in each market's own currency. Under each: ≈ in USD at today's exchange rate. Body only; where a market lists only kits, its cheapest kit is shown and marked.

Lowest new and used price of the XCD 4/28P in each market, with an approximate conversion into USD
MarketLowest newLowest used/refurb
United States(you)Cheapest$1,679—
United Kingdom——
Europe——
AustraliaA$2,919≈ $2,006—
Singapore——

Each price is in its own currency, as the store charges it. The ≈ figures are approximate, at today's exchange rate (ECB reference rates, 2026-11-06), rounded, and leave out shipping, import duty, GST/VAT and card fees. A camera bought abroad may not carry a local warranty: see grey-market cameras before you buy.

Used: what it should be worth

No used XCD 4/28P listings at the stores we track yet. A "should be worth" value appears after a week of used prices.

XCD 4/28P: typical used and lowest new price by dayFrom 17 Oct to 6 Nov, prices between $1,679 and $1,679. Latest lowest new $1,679.17 Oct6 Nov$1,679$1,679
Lowest new

From used and refurbished asking prices at the stores we track, checked every few hours. Confirmed eBay sale prices will be added once eBay grants us access to its sold-listings data.

Videos

Reviews, comparisons and sample footage of the XCD 4/28P, on YouTube.

Discussions & forums

What owners say about the XCD 4/28P elsewhere, and here.

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Comments are members' own opinions, not CamCompare's. Votes never change the order of prices.

XCD 4/28P specifications

Optics

Focal length
28mm
35mm equivalent
22mm equivalent
Maximum aperture
f/4
Minimum aperture
f/32
Made for
Medium format
Elements / groups
9 / 8
Aperture blades
—
Closest focus
0.22 m
Max magnification
0.17×

Focus & handling

Autofocus
Yes (Linear stepping motor)
Optical stabilisation
No
Weather sealed
Yes
Internal zoom
—
Aperture ring
No
Teleconverter compatible
No

Size & weight

Weight
245 g
Diameter × length
75 × 43.5 mm
Filter thread
72 mm

Cameras it fits

All 6 →